Category Archives: In the Press

Adam Carpets took part in the FITBA Golf Day held at Kidderminster Golf Club recently. The day raises money for three local charities as well as MacMillan Nurses. As at the end of the first day, the money raised was in excess of £17,000.

Adam Carpets Left to Right Tony Cook, Tony Quinn, Eamonn Prescott and Alan Couch (Cameron Lee Carpets)

Adam Carpets Left to Right
Tony Cook, Tony Quinn, Eamonn Prescott and Alan Couch (Cameron Lee Carpets)



Adam Carpets exhibited at the Wool Floor Show London last month. The show took place at Stanford Bridge, the home of Chelsea Football Club. All of the UK’s major wool manufacturers were present, creating around 26 stands. Our stand came in for particular praise due to its use of room sets, rather than the conventional wall units and tombola displays.

“We were very pleased with how our stand turned out” said Eamonn Prescott, Sales Director at Adam Carpets. “By using room sets, we were able to highlight our recent relationship with The Little Greene Paint Company. I thought the use of their paint and our carpet was a real talking point at the show.”

New A5 postcard coordination charts were also on display for the first time. These postcard size guides feature a room set on the front, with six Castlemead Twist colours on the back along with three paint colours for each carpet colour courtesy of Little Greene.

The stand itself was split into two room sets, both using new Castlemead Twist colours and paint supplied and coordinated by Little Greene. The two carpets used were also highlighting the Platinum certification that has been awarded to Castlemead Twist by British Wool.

“The Platinum certificate is very important to us” continued Eamonn. “It is highlighting that we are using the very best British Wool in our carpets to ensure that we continue to achieve the high standards of quality associated with an Adam Carpet.”

show 2show 4Awards 2017 1



Adam Carpets had a highly successful evening at the International Carpet and Rug Awards 2017.

The awards were held at Stamford Bridge in the evening of the first day of the Wool Floor Show London. The awards were introduced by Bridgette Kelly from the Campaign for Wool.

Adam Carpets were awarded Best Tufted Commercial Installation for our Avant Bespoke range which was fitted to Bloxwich Golf Club.

Commercial Manager Tony Cook received the award on behalf of the company. “We were delighted to receive this award” said Tony. “The Avant range continues to offer woven style designs at more competitive tufted prices. The fact that we have our own design studio and dyehouse on site enables us to react quickly and efficiently to all enquiries.”

There were a number of special awards during the evening and Adam Carpets were finalists in two other categories: British Wool Carpet Award for Castlemead Twist Platinum and Best Creative Marketing Award for Little Greene collaboration.

Commercial Manager Tony Cook accepts Award

Commercial Manager Tony Cook accepts Award

 

 

 

Winning Installation

Winning Installation

 



Adam Carpets are extremely proud to have received the Platinum certificate from British Wool which guarantees that the wool content in the Castlemead Twist Plains is 100% British. Castlemead Twist is also the first 2-ply twist carpet to receive this award.

The certificate has been devised by British Wool as a way of establishing the true content of British Wool used in carpets. British Wool is one of the most respected fibres when it comes to making carpets, as it is durable and keeps its appearance for longer.

“This certificate and the process involved in getting it shows that we are committed to ensuring that only the best raw materials are used in our carpets” said Eamonn Prescott of Adam Carpets. “Our customers can sell to their customers with confidence that Castlemead Twist is one the best performing twist pile carpets on the market today.”

Castlemead Twist is Certified Platinum

Castlemead Twist is Certified Platinum



Adam Carpets were delighted to be part of the centrepiece of this years Campaign for Wool ‘Wool Week’ celebrations. A house in the De Beauvoir area of London has been chosen to host a Wool Bed and Breakfast. The whole house has been transformed by renowned designer, Karina Garrick.

Here is the official press release by the Campaign for Wool:

To mark the #WoolWeek celebrations, The Campaign for Wool will be opening the doors to the first ever ‘Wool BnB’, where everything inside, from carpets to cardigans will be made of wool.

The BnB, located in Islington, London, will be welcoming guests to a cosy living room and snug entirely decorated with wool products.

A double bedroom will be fully equipped with luxury wool filled mattresses, pillows, duvets, cosy blankets and nightwear, bringing to the forefront the benefits of wool in aiding a good night’s sleep.

The woolly Study will immerse guests in a wealth of wool knowledge through a floor to ceiling World Wool Map whilst the craft room will give guests a first-hand experience in the joy of making with real sheep’s wool through workshops where you can learn how to knit, weave and create items for the home using this versatile fibre. Not forgetting a sheep’s natural environment, the Wool BnB’s very own Shepherds’ Hut – located in the garden where guests can sit and enjoy getting back to nature.

The Campaign for Wool brand partners will kit out the whole house including a wool-kin wardrobe showcasing iconic wool pieces from prestigious brands across luxury, fashion, interiors and craft. Under one roof, The Campaign for Wool will demonstrate how living with wool can be beneficial from head to toe, ceiling to floor and everything in between.

The ‘Wool BnB: Living with wool’, will launch officially for ‘Wool Week’, during which media and public are invited to visit the BnB to learn more about wool as a fibre and take part in workshop evenings, interactive talks, film screenings and a wool styling session by Karina Garrick who has directed, curated and styled the project. Woolly overnight stays will be available exclusively following Wool Week and we’ll be offering a once in a lifetime opportunity to experience living with wool first hand.

Here are some of the images we took on the preview evening on the 11th October.

Wool BnB

Wool BnB

Our Pure Brit! carpet, part of the master bedroom

Our Pure Brit! carpet, part of the master bedroom

More Pure Brit on the lower stairs

More Pure Brit on the lower stairs

and ewe too xx

and ewe too xx





Aside from the trade press, Adam Carpets were also featured in some national magazines this month. Both ‘The English Home’ and ‘Irelands Homes Interiors and Living’ ran with features on carpets which was great to see.

In ‘The English Home’, our classical overtuft range ‘Catherine’ was on show, whilst ‘Irelands Homes Interiors and Living’ went with a more modern slant with ‘Hugo’ from our Fine Worcester Twist range.

Irelands Homes and Living Colour FW

Irelands Homes and Living Colour

The English Home Catherine

The English Home Cover



Leading trade publication ‘The Stocklists’ has once again chosen an Adam Carpets image to be one of its ‘Hot Shots’ for 2015. As the title suggests, these are a selection of the best images of carpets that have been captured throughout 2015.

The image that was selected by the editorial team was from the ‘Hugo’ collection of our Fine Worcester Twist range. FW117 Belbroughton Blue has already become a firm favourite and looking at the image you can see why.

FW117 Belbroughton BLue

FW117 Belbroughton Blue



Pantone Colour of the year 2016

Pantone Colour of the year 2016

Adam Carpets has always prided itself on being ahead of the game when it comes to launching new colours. Earlier this year we launched ten new colours into our iconic Fine Worcester Twist range. These ten colours included some popular Greys, but also some Blues and Pinks. The collection was titled ‘Hugo and Ella’ and was meant to reflect the masculine and feminine personalities and interiors trends that we saw developing.

It was therefore fantastic to see colour experts and trend predictors ‘Pantone’ launching their new colours for 2016, with just a hint of ‘Hugo and Ella’ about them. This is the first time that Pantone has announced two colours of the year, once again reflecting the ‘his and hers’ that we demonstrated with ‘Hugo and Ella’.

 



Adam Carpets have continued their long term programme of investment by installing an extra beaming machine into our factory in Kidderminster. This machine will increase efficiency in the department and reduce lead times for our customers.

This new machine was brought in from specialists in the USA and will be ready to run in time for the traditionally busy Autumn period. The new machine represents the latest investment by the company which has seen new dye house boilers, upgrades to tufting machines and improvements to the backing line and shearers over the last twelve months.

Beamer