Category Archives: Company News

Adam Carpets have expanded its portfolio of lifestyle magazine advertising by appearing in the acclaimed Essex Life.

Teaming up with a number of our local accounts, the advert appeared in the October and November issues.

“It’s important for us to work at a local level for our customers.” said Eamonn Prescott. “The thing they most ask for is more people in their shops. By advertising locally with links to them, we are encouraging high end shoppers to frequent their stores looking for our products.”

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Adam Carpets have confirmed that they will be attending the Flooring Show in Harrogate next year. The event which is held in late September at the Conference Centre is the only flooring trade show open to all retailers. This year saw Adam Carpets return after an absence of fifteen years.

“We felt like it was the right time to go back this year and the reaction we had at the show meant that returning next year was highly likely. We have gone back and looked over the leads we turned up and the retailers we spoke to and decided that we would exhibit again in 2015″ said Eamonn Prescott, Sales Director.

Adam Carpets stand at this years show was one of the highlights of the Wool Trends Hub, which was created by the Campaign For Wool. The stand featured on influential Interior Design bloggers, Scarlet Opus, top ten highlights of the show.

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Adam Carpets have completed the installation of two new boilers at their on-site dyehouse in Kidderminster.

This major long term investment has included extensions to the boiler house buidlings and the erection of two new chimneys.

“The old boiler, though fully capable, was coming to the end of its life span” said Managing Director, Chris Adam. “The opportunity to secure the long term future of dyeing our own plain colours by purchasing these new boilers was too good to turn down.”

“By using two smaller boilers, rather than one large one, with one leading and one lagging”, explained Chris, “Adam Carpets will cut its energy usage and increase our efficiency making the process greener at the same time.”

 

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Adam Carpets have launched a new in store poster aimed at showing consumers that wool matters. Faced with an ever increasing selection of man-made fibres, this poster shows that not only do we use the finest wool based yarns, but that they make a big difference to the carpet.

Historically Brits have preferred the feel, quality and durability of wool carpets over man-made. More recently with the financial crisis hitting the pockets of many, consumers have gravitated downwards towards cheaper wool or man-made products. These new posters show the benefits of the finest wools along with some features on what makes an Adam Carpet better.

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Adam Carpets recently completed a project for a leading interior designer who requested something out of the ordinary on a striped theme.

Our in house design team came up with a number of options and we were delighted when they decided on Snazzy Stripe as show on the board below.

This original design came with three options, broad stripe, multi coloured narrow stripe and a two colour pin stripe border.

The client was very impressed and the project came in on time and on budget.

 

 

Snazzy Stripe Board 4



Artistry Board

 

 

Our beautiful, award winning Artistry range is now available to buy at John Lewis. As you can see from the mood board above, this range is made up of on trend taupes, greys and naturals. This unique carpet is made with a random loop design out of 100% British Wool. It has close to one hundred different pile heights giving it a textured, contoured look. It is available in 4m and 5m widths.



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Adam Carpets will be exhibiting at The Flooring Show at the Harrogate International Conference Centre between 21-23 September 2014.

This trade only show is the biggest of its kind in the UK. Adam Carpets will be on stand C39 and be situated in The Wool Trends Centre.

The Wool Trends Centre is new this year to the show and is being promoted by British Wool and The Campaign for Wool. It will highlight all the benefits of wool carpets along  with room sets from top interior designers.

Adam Carpets are delighted to be one of the manufacturers chosen to exhibit in this initiative.



New chimney is lowered into place

New chimney is lowered into place

 

 

The new boiler for our dye house is now up and running ahead of schedule, which is great news as we come into our busy Autumn period.

As previously mentioned this boiler represents a significant investment by Adam Carpets as we invest for the long term future of our business. This boiler, along with a second new one to be installed will ensure that we will be more efficient and economical in the manufacturing of future carpets. It will also have an environmental impact for the better as we will use less energy and water.

The picture above show the new chimney being lowered into place. Adam Carpets will continue to run its original boiler alongside the new one until the second one is installed in late September.

These new boilers are smaller than the original, giving a lot more flexibility in our production.

 

 

 

 

 

 

 

 

 



2014_AWARDS FLAT GOLD

Adam Carpets have won the category for  ‘Outstanding Performance’ at the recent Interiors Monthly awards. This accolade was chosen by the Editor, Andrew Kidd and reflects the constant striving for quality and innovation by Adam Carpets in 2014.

“It’s been quite a twelve months” said Eamonn Prescott, Sales Director. “Last November our Artistry range won the Silver Award for Best Carpet at the prestigious House Beautiful Awards. That was followed up by being recognised in the Supplier of the Year category at the Flooring One Show. It shows we are continuing to keep our quality levels high and carry on what we do best, innovating.”

2014 has already seen the launch of Revelation, a unique triple combination of twist, stripe and tonal. Close Companions is also ready to launch and is a beautiful combination of Houndstooth and Herringbone designs.



Fine Worcester Twist

Increased Production at Adam Carpets

Adam Carpets have been actively recruiting staff across Production and Sales department to match the increased demand across a number of ranges.

“Sales for the first half of the year have been excellent.” said Chris Adam. “To make sure that we have the best stock positions available for our customers, we have increased our number of production staff, gone to a two shift work pattern of mornings and afternoons, as well as more yarn than at anytime over the last four years. We have also removed our annual September shutdown, so that we can run production straight through to Christmas.”

Chris continued “These extra measures are further examples of what we are doing to respond even quicker in the factory to our customer demand. Thank you to all of our customers for a fantastic first half of the year.”